Sunday, August 19, 2007

SAP® TechEd ’07 Gathers Global Ecosystem Together for Largest Technology Education Conference of the Year

SAP AG (NYSE: SAP) today announced the opening of registration for SAP TechEd ’07, the premiere technology education conference series of the year. To be held in four locations across the globe, this year’s events will focus on the immediate business benefits to be gained from enterprise service-oriented architecture (enterprise SOA), will include an expanded curriculum of instructor-led hands-on workshops, and will introduce an enterprise SOA-based contest. The theme for this year’s event, “Enterprise SOA: Put the Power to Work,” will have attendees focusing on the real-world processes available to them today that can transform their IT infrastructures into enablers of business change and growth.

Keynote presentations will be hosted by Zia Yusuf, executive vice president of the Global Ecosystem and Partner Group, and will feature industry luminaries SAP CEO Henning Kagermann; Tim O’Reilly, published author and Web 2.0 expert; SAP Executive Board Member Peter Zencke; SAP Executive Board Member Claus Heinrich; SAP Corporate Officer and Member of the Executive Council Klaus Kreplin and SAP CTO Vishal Sikka. Now in its 11th year, SAP TechEd ’07 will take place in Las Vegas on October 1-5, Munich on October 17-19, Shanghai on November 6-7 and Bangalore on November 28-30.

In what has become a truly global event, SAP TechEd is open to all levels of IT professionals, from entry level to expert SAP developers and enterprise architects. As opposed to other industry events, SAP TechEd features hands-on workshops that are universally led by technical experts, rather than self-service or e-learning programs, with more than 1,000 hours of content planned for the initial Las Vegas show. Educational sessions will be presented by experts from SAP’s own development organization, along with members of the SAP ecosystem in customer-driven and community-driven sessions.

At SAP TechEd ’07, attendees will receive hands-on instruction in the steps to build their own enterprise SOA road map. Customer case studies, real-world strategies, practical tips and in-depth technology sessions on enterprise SOA will all be part of this year’s curriculum. SAP TechEd provides an environment for attendees to learn how to transform existing business processes and IT landscapes while taking advantage of the power and flexibility of enterprise SOA.

Enterprise SOA Showcase Contest: Customers Highlight Their SuccessesPrior to this year’s events, SAP will be hosting several Enterprise SOA Showcase Contests, which are three regional contests featuring a panel of industry luminaries as judges and public voting. Contestants will be judged on their project’s ability to access SAP applications and platform through Web services, demonstrated SOA business agility and measurable business results.

Industry luminaries such as Geoffrey Moore, renowned author and innovator, and Rodney Masney, president of Americas’ SAP Users’ Group (ASUG), will judge the top 20 entries for the North America regional contest, as determined by select ASUG members. The first 100 qualified entries for the North America regional contest will receive an iPod Nano, and a $10,000 grand prize will go to the overall winner, who will be announced at TechEd ’07 Las Vegas during the keynote presentations. For details and official rules of the contest, please visit

Source : SAP AG

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